Privacy Policy

Thank you for choosing to use Equator's services. This Privacy Policy outlines how we collect, use, and safeguard information provided by users ("you" or "your") of our platform.

1. Information We Collect

We collect the following types of information from users of our platform:

• Account Information: When you register for an account, we collect your company name, your name, email address, and any other information necessary to create and manage your account.
• Usage Information: We collect data about how you interact with our platform, including features you use, actions you take, and the frequency and duration of your interactions.
• Customer Data: Our platform may process and store data that you input, upload, or submit while using our services. This may include business information, documents, and other content provided by you or your authorised users.
• Technical Information: We automatically collect certain technical information when you access our platform, such as your IP address, device information, browser type, and operating system.

2. How We Use Your Information

We use the information we collect for the following purposes:

1. To provide and maintain our services, including account management, authentication, and customer support.
2. To personalise your experience and improve our platform's functionality and performance.
3. To analyse usage trends, monitor the effectiveness of our marketing efforts, and make data-driven decisions to enhance our services.
4. To communicate with you about updates, new features, promotions, and other relevant information related to our services.
5. To comply with legal obligations and enforce our Terms of Service and other agreements.

3. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for marketing purposes. However, we may share your information with trusted third-party service providers who assist us in operating our platform, processing payments, conducting analytics, or delivering services on our behalf. These service providers are contractually obligated to use your information only as necessary to provide the services requested by us and to maintain the confidentiality and security of your information. We may also disclose your information in the following circumstances:

1. To comply with applicable laws, regulations, legal processes, or governmental requests.
2. To protect our rights, property, or safety, as well as the rights, property, or safety of our users or others.
3. In connection with a merger, acquisition, financing, or sale of assets involving our company.

4. Data Security

We are committed to protecting the security of your information and have implemented appropriate technical and organisational measures to safeguard it against unauthorised access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Your Rights and Choices

You have the right to access, correct, update, or delete your personal information stored in your account. You may also have the right to object to certain processing activities, restrict the processing of your information, or request the portability of your data. To exercise these rights, please contact us using the information provided below.

6. Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time. If we make material changes to this policy, we will notify you by email or by posting a notice on our website prior to the changes taking effect. We encourage you to review this Privacy Policy periodically for any updates or changes.

7. Contact Us

If you have any questions, concerns, or complaints about our Privacy Policy or our handling of your information, please contact us at hello@equatoranalytics.com. By using our SaaS platform, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy.